What was Ecos view on journalists expectations of the publics reading preferences?

Umberto Eco expressed a skeptical view regarding journalists’ expectations of the public’s reading preferences in The Interview. He argued that journalists often underestimate readers, assuming they prefer simplified content over more complex narratives. Eco believed this perception reflects a lack of confidence in the audience’s ability to engage with intellectually challenging material. He emphasized that readers are often willing to explore deeper themes and complex ideas, challenging the notion that commercial success depends solely on catering to superficial tastes. This perspective highlights Eco’s belief in the public’s capacity for appreciation of nuanced literature.